No matter what your business, one of the most commonly overlooked area of absolute importance is having the right professional hold music and even more importantly taking advantage of this time by having the right commercial message through the use of a professional voiceover. It is a little known statistic that while a potential customer is on hold, they are 50% more likely to lead through to purchase if they are entertained while on hold. Ok, so that was made up, but it would make sense.. It’s important to take advantage of that hold time, but more importantly, a professional voiceover, done from a voice over expert can deliver a powerful message, and its the message you want to deliver.
At NetBiz, we too made this mistake for far too long! For years we put up with generic hold music as anything else was just all too difficult, time consuming and every other excuse, but in reality; although several customers and potential customers had made comments, there was no easy solution, where do you go for professional, expert voice overs and hold music? Then out of the blue, one customer referred Abe’s Audio.
After first contact, the guys at Abe’s Audio were on the case. After initial contact last Friday, it will be only a matter of 3 days before our new voiceover will be entertaining our clients on hold. Not to mention the fact that, with absolutely no clue, the guys at Abe’s Audio just took the reigns and sorted everything.. and at a surprisingly low cost. So next time your on hold very briefly with NetBiz, you can thank Abe’s Audio for not being bored to death, and perhaps contact Abe’s Audio for your voice over and hold music needs.